What is multi-channel attribution modeling? When do you need this? What are different kinds of models? What data do you need?

Data Science Interview Questions › Category: Data Science › What is multi-channel attribution modeling? When do you need this? What are different kinds of models? What data do you need?
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MockInterview Staff asked 6 years ago
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MockInterview Staff answered 6 years ago

Read Avinash Kaushik’s post on this topic: https://www.kaushik.net/avinash/multi-channel-attribution-modeling-good-bad-ugly-models/ 

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